[23 November 2023]

Trip to Barcelona? Oh Yes!

Smart City Expo World Congress 23: Barcelona

Where better place to showcase Hull as the leading exemplar for transformative initiatives then at the world’s biggest and most influential event for cities and urban innovation.

On 7th and 8th November representatives from the University of Hull and Reckitt joined partners from across the UK on the UK Pavilion, hosted by Connected Places Catapult and the Department of Business and Trade, at the Smart City Expo World Congress in Barcelona.

The event saw over 25000 attendees and 140 countries come together at Fira de Barcelona’s Gran Via venue to discuss the different strategies being deployed worldwide to tackle the challenges that cities are facing in areas such as mobility, governance, sustainability and inclusion.

The congress provides a global, cross-platform community and advocacy for a better urban world, which seemed an obvious place to go to raise the profile of Oh yes! Net Zero and highlight the benefits of collaboration to representatives from across the globe.


Team Oh Yes! Net Zero raising the profile of Hull – Ted Dolman, University of Hull; Louise Smith, University of Hull’s Aura; Holly Burton, University of Hull and Dr Grace Chapman, Reckitt.

Louise Smith, Director of the University of Hull’s Aura alongside Holly Burton, Regional policy and public affairs coordinator for the University of Hull’s, had the opportunity to take part in a number of panel discussions covering issues over funding in the region, procurement processes and the skills gap, leading to further conversations around Start Up Sherpas bringing industry and education closer by providing real-life work experience opportunities.

Louise Smith, University of Hull’s Aura and Holly Burton, University of Hull,  speaking on the UK pavilion panel

The Oh Yes! Net Zero is a positive action led campaign that brings the people of Hull together in order to drive down our carbon footprint and become the lead in the UK’s fight against the effects of climate change on our city and region. The campaign encourages collaboration across communities and businesses large and small to work together to see real change happen. The campaign received a positive response at the congress, with a particular interest in the Hull region and the ongoing projects to deliver net zero.

See you again next year Barcelona!